Wednesday, January 20, 2021
2:00 PM ET
Free for WOC Members - Log-in to RSVP
$20.00 for Non-Members
Planned Giving can be a bit of conundrum, even for the most seasoned of fundraisers. There are many specialized concepts to consider and it is an area in which we must all continue to hone our understanding. Add to this, the pandemic and the realization that donors are considering their legacies more and more each day, as the world witnesses how fragile life can be during a time of public health crisis.
Tune into WOC’s the Word with Cynthia Reddrick, Senior Associate, Cause Effective and Planned Giving expert to learn more about how you can most effectively incorporate a solid planned giving program into your development plan in 2021.
Hosted by Founder, Yolanda F. Johnson, this conversation is sure to be enlightening and helpful for our careers as women of color in fundraising and philanthropy.
Registration is now closed.
Thank you for your interest on the upcoming episode of WOC’s the Word.
Event details will be provided to registrants shortly.
Episode Guest
Cynthia Reddrick, Senior Associate, Cause Effective
Cynthia Reddrick joined Cause Effective in 2017. She has 20 years of experience in fundraising, communications and marketing within government and nonprofit sectors. With a focus on major gifts, donor stewardship, and campaign planning/strategy, Cynthia’s expertise has contributed to raising over $200 million in new gift pledges, with special emphasis on developing planned giving support for civil rights and social advocacy causes. Cynthia has directed donor cultivation and solicitation strategies in her role as Senior Marketing Associate in the Office of Gift Planning at the ACLU Foundation; advised groups ranging from East Harlem Block Nursery, Inc. and Snug Harbor Cultural Center to the Environmental Defense Fund and Planned Parenthood Federation of America on donor development strategy; and led communications and marketing efforts for the NYC Economic Development Corporation. She holds an MA from New York University's Gallatin School of Individualized Study with a concentration in gender studies and philanthropy and a BA in Journalism from Drake University.
Our Host
Yolanda F. Johnson, Founder of WOC
With more than two decades of experience in the non-profit sector, Yolanda F. Johnson has successfully led fundraising operations for a wide range of non-profit organizations, launching creative event, sponsorship and marketing initiatives that produced new streams of both contributed and earned income. Her fundraising expertise includes securing foundation, corporate, and government funding and cultivating a diverse major gifts portfolio.
In addition to leading YFJ Consulting, LLC, Yolanda is the Founder of WOC, Women of Color in Fundraising and Philanthropy™ and President of Women In Development (WID), NY, the NYC area's premier professional organization for women in fundraising and philanthropy. Yolanda has also had an outstanding career as a performing artist, as a composer, as a producer, as an educator, and she has used her background as a performer to become a sought-after fundraising expert.